“Distraction from distraction by distraction.” ~ T.S. Elliot
Social media is everywhere and is well-recognized as having a negative impact on in-person communication time and skills. While we realize that social media is important to our audience, we also believe it is contributing to the growing problem of social isolation. We want to challenge our target audience to relinquish some of the negative control that modern technology has over our lives by engaging in thoughtful dialogue about social isolation and challenge them to enhance their own lives through in-person experiences and learning.
How it Works
We will utilize an awareness campaign to familiarize the market with this problem & our prototype. The awareness campaign will consist of a life-sized cell phone we constructed so there can be a physical representation of the psyhical isolation social media causes. The campaign would run throughout elementary, secondary/post-secondary and community spaces so we can spread as much awareness as possible.
Downloads & Resources
Semester: Winter 2019
Designed For: Youth Social Media Users
Creators: Social Entrepreneurship
Additional Keywords: Social Media, Youth